On Page SEO – A complete guide by PWS Digital Marketing Course in Meerut
Hello students! you must have heard some terms like “On Page SEO” & “Off page SEO”. Ever wondered what are they? How do they impact your website’s ranking? How to do “On page SEO” & “Off page SEO”? In this blog, we will discuss “On Page SEO” & its importance in detail.
Before going into details, you must be well versed with basic terms like-
1. Focus Keyword
2. Meta Description
4. Meta title/SEO Title
Concepts Of Digital Marketing – Learn with PWS Digital Marketing Course in Meerut
While creating your web page or writing your blog, the first & the most important thing is to decide a relevant “focus keyword”. Analyse what people search over the search engines & decide your “focus keyword” accordingly.
Use that “focus keyword” in your web content or the blogs you write. Download & install “Yoast SEO” plugin which will help you write your blog using your “focus keyword”.
How to use focus keyword in your blog? – SEO training in Meerut
Step 1-Select a focus keyword
Step 2- Install Yoast SEO plugin
Step 3- Scroll down to your blog page & type your focus keyword in the specified section as shown in the image.
What is “Slug”? How to make your slug SEO friendly? – PWS Digital Marketing Course In Meerut
Slug is the text area which appears beneath your “URL”. It is very important to write an SEO friendly slug as it gives an idea of your business to the users.
How to write an SEO friendly Slug?- Digital Marketing Internship
Make use of your keyword in the slug as suggested by the “Yoast SEO” plug-in. You can see it in the image below-
How to write a good Meta Title or SEO Title?- PWS Digital Marketing Course In Meerut
Adjust your keyword in the “Meta Title” as suggested by the “Yoast SEO” plug-in. It’s length must not exceed the prescribed limit.
How To Write Good “Meta Description”?-
PWS Digital Marketing Course In Meerut
Meta Description gives a brief introduction about your business to the user. A good informative meta description with great use of focus keyword not only makes it SEO friendly but also makes it irresistible for the user to ignore your website – SEO jobs in Meerut